![]() Meaning they are always on, or, as the name implies, always open.Ĭlosed captions are selectable. While they don’t necessarily have to be part of the video track, open captions are not selectable. ![]() With open captions, the text is always on, often referred to as being “burned” into the video track. The difference between open and closed captions are in the end user experience. What’s the difference between open and closed captions? As a result, video becomes more visually important, and closed captions can be a great way to bridge that gap in allowing viewers to understand the content solely through its visuals. In fact, 85% of video content on Facebook is watched with the sound off. Reasons for this can range from preference to just catering to non-native speakers whose understanding of the events unfolding before them will be enhanced thanks to them.įurthermore, as more video is viewed online, more content is watched muted. In fact, as long as a decade ago, a study in the UK found that 80% of those that use closed captioning are not hard of hearing or deaf. However, it should not be assumed that they are only used for those with hearing issues. Captions are often associated with helping those who might be deaf or hard of hearing so that they can consume video content. So for example placing dialogue or actions in text so it can be read. Often abbreviated as CC, closed captioning is the process of including text with video with the intention of providing interpretive information.
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